Price: $6.99
(as of Nov 02,2023 22:01:47 UTC – Details)



From an Idea to Disney is a behind-the-movie-screen look into the history, business, and brand of the world’s largest entertainment empire. With humorous black & white illustrations throughout, learn about the company behind the world’s favorite mouse, Mickey!

“I only hope that we never lose sight of one thing—that it was all started by a mouse.” —Walt Disney

Today, the Walt Disney Company is the biggest entertainment company in the world with theme parks, TV shows, movie studios, merchandise, the most recognizable cartoon character in the world, Mickey Mouse. But a long time ago, brothers Walt and Roy Disney started out with just an idea. Find out more about Disney’s history, the business, and the brand in this illustrated nonfiction book!Find out what Walt first intended to name his famous mouse. (Hint: It wasn’t Mickey!)Discover behind-the-scenes magic of how Walt Disney World is run.Explore the ways the Disney expanded its brand from a little mouse into media, merchandise, and more!

Publisher ‏ : ‎ Clarion Books; Illustrated edition (February 12, 2019)
Language ‏ : ‎ English
Paperback ‏ : ‎ 112 pages
ISBN-10 ‏ : ‎ 1328453618
ISBN-13 ‏ : ‎ 978-1328453617
Reading age ‏ : ‎ 9 – 11 years, from customers
Lexile measure ‏ : ‎ 1100L
Grade level ‏ : ‎ 1 – 5
Item Weight ‏ : ‎ 5 ounces
Dimensions ‏ : ‎ 5.25 x 0.27 x 7.63 inches

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